Gamma

Product & Design Lead

 
 

Gamma is a leading Bitcoin and Stacks NFT marketplace.

At Gamma, I’ve led all product and design for key features resulting in 4x company revenue and largest collection releases to-date.

Prints

Gamma Prints are digital editions of one artwork that creators can sell multiple copies of. The goal of Prints are to provide a low-cost way for collectors to buy art and join those art communities. With Bitcoin fees and the high cost of popular collections, many collectors are currently priced out of Bitcoin NFT communities.

Prints is currently in production.

 

Homepage Redesign

The homepage redesign made two main improvements:

  1. Improve discoverability of quality existing collections and new collection releases by introducing new templated components that company curators can publish.

  2. Heightened sense of prestige with the Gamma product, enticing fine artists and large NFT development companies to release their collections on Gamma.

These homepage improvements are currently being fully developed for a full release.

 

Collection creation and purchase revamp

The new collection hubs provided creators elevated storefronts to sell their work to collectors which resulted in the company landing its two biggest collection releases by 2x. The specific improvements include:

  1. Introducing new polished UI to showcase their work

  2. Collection storefront customization with bespoke color themes

  3. Streamlined and unique presale states to propel sales before collection release

    Please full screen animated flows 👼.